The project was launched in Berlin - European capital of entrepreneurship.
As Berlin seems to be the place for any successful startup today, starting up the FIRES project in that place is maximizing our chances for success. Also, this allowed the project members to engage directly an easily with an important stakeholder group in the entrepreneurial society; entrepreneurs. Busy as they are, working day and night to make their ventures a success, it is crucial for our project to involve these stakeholders from early on. This will lend credibility to our proposals and offers us opportunities to reflect on the proposed work with those that have hands-on expertise in Europe’s hottest startup scene today. The fact that Berlin, like most booming entrepreneurial hubs, is relatively cheap for the quality it offers plays no small role either.